- Client
- A large Illinois park district
- Industry
- Parks & recreation
Illustrative screens in the style of the build
- New features and functions
- 200+
- Deep system integration
- RecTrac
The problem
The site had aged into a brochure while the real work happened in RecTrac. Every program, season and schedule change had to be entered twice, so the website drifted out of date between seasons. Patrons who arrived wanting to register, reserve or pay found a page of text and a phone number, and called the district instead.
What we built
We rebuilt the site around the tasks patrons actually come for and integrated it deeply with RecTrac, so programs, availability and registration flow from the system of record instead of being copied by hand. Staff own day-to-day content directly. It is mobile-first, because that is how most patrons arrive.
The outcome
Patrons register, reserve and pay without calling. Staff stopped maintaining the same information in two places, and the site now reflects what the district actually offers on any given day.