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Case study · Parks & recreation

A park district website wired directly into RecTrac

A full revamp for one of the larger park districts in Illinois, rebuilt around what patrons actually arrive to do and integrated deeply with RecTrac so programs, schedules and registration stay in step without anyone retyping them.

Client
A large Illinois park district
Industry
Parks & recreation

Illustrative screens in the style of the build

New features and functions
200+
Deep system integration
RecTrac

The problem

The site had aged into a brochure while the real work happened in RecTrac. Every program, season and schedule change had to be entered twice, so the website drifted out of date between seasons. Patrons who arrived wanting to register, reserve or pay found a page of text and a phone number, and called the district instead.

What we built

We rebuilt the site around the tasks patrons actually come for and integrated it deeply with RecTrac, so programs, availability and registration flow from the system of record instead of being copied by hand. Staff own day-to-day content directly. It is mobile-first, because that is how most patrons arrive.

The outcome

Patrons register, reserve and pay without calling. Staff stopped maintaining the same information in two places, and the site now reflects what the district actually offers on any given day.

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