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GO Build Labs

The system your whole company runs on.

Some software is a tool you open when you need it. This is the other kind. It's the ERP that takes an order from the moment it comes in to the invoice, the CRM that matches how you really sell, or the dispatch board or hiring tracker your whole day runs through. We've built these for distributors, contractors, fleet operators and recruiters, and we build them around the way your work moves rather than asking you to adopt somebody else's.

What we build with this

Custom ERP

Orders, inventory, operations and billing in one system, built around how your business really runs.

CRM built your way

Your sales stages, the details you track, the way you follow up. No per-seat fees, and a view of your deals that finally matches what's really happening.

Industry platforms

Dispatch boards, fleet operations, applicant tracking. The specialized system your industry runs on, built to fit yours.

Customer portals

Customers place orders, check status and pull their own paperwork. Your phone stops ringing with questions people could answer themselves.

What's included

  • Built in stages, with working pieces in use within the first few months
  • Moving your records over from your old tools and spreadsheets
  • Control over who can see and change what, with a record of who did what
  • Connections to your accounting system and the other tools you keep
  • Team training and documentation included

Who this is for

Businesses that have outgrown off-the-shelf tools. Distributors, contractors, fleet operators, recruiters, and anyone currently paying for five separate systems that refuse to talk to each other.

Flat monthly pricing applies here too.

This service is delivered through our standard plans. No separate quotes, no hourly billing.

See plans & pricing →

Where we've done this

Case study · Compliance & certification consulting

The score that goes to the DoD, computed rather than typed

A compliance readiness platform for a consultancy taking defense contractors through CMMC certification. One consultant login covers many clients, each kept in its own separate workspace, and SPRS scores are computed from the official catalog instead of typed into a spreadsheet.

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Case study · Executive search

One record for the person who is a candidate now and a client next year

A merged CRM and applicant tracking system for a retained executive search firm doing CEO succession work. In retained search the same person is a candidate this year, a client contact next year and a referral source after that. Most firms run two systems and keep that person in both.

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Case study · Sourcing & brokerage

A twenty-year-old broker system, rebuilt without retraining anyone

A replacement for the on-prem system a packaging and sourcing broker had run on since 2003. Same vocabulary, same job numbers, same way of working, now on a modern cloud platform, so twenty years of how the office does things came across without anyone relearning their job.

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Case study · Freight brokerage

The tool a broker sits in front of while they're on the phone

A carrier development CRM for a temperature-controlled freight brokerage. Finding the load is the easy part; knowing which of the hundreds of carriers a broker has talked to is worth calling for this lane, today, is the hard part, and it normally lives in spreadsheets, a rep's memory and scattered notes.

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Case study · Homebuilding

Sales, starts and closings on one screen, straight from the warehouse

A business-intelligence platform for a national homebuilder, giving leadership and every sales division live visibility into sales, starts, closings and inventory. The ERP held the data but couldn't show it in a form anyone could run the business from.

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Case study · Homebuilding

A homebuilder's marketing site rebuilt so campaigns go live without a developer

A full rebuild of a national homebuilder's public marketing and sales website, replacing a rigid, hard-coded site that couldn't keep pace with campaigns or sales with a modern platform: live listing data, automatic lead routing, and a visual page builder marketing runs without a developer.

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Case study · Homebuilding

A homebuyer portal that answers "what's happening with my house?" without a phone call

A homebuyer portal for a national homebuilder, covering everything from signed contract through move-in and the first year of ownership. A buyer signs a contract on a home that doesn't exist yet and waits six to eighteen months for it to be built. This is what they log into during that wait, and for the year after.

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Case study · MSPs, VARs & ticket-driven service businesses

One dashboard for SLA firefighting and distributor quoting

An internal operations platform for a managed IT services firm, combining Freshdesk help-desk monitoring with hardware buying and quoting against a national distributor that publishes no browsable catalog of its own.

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Case study · Field service & fleet-heavy trades

A single top-to-bottom queue for a fleet that was outrunning a spreadsheet

A fleet maintenance and compliance console for a field-service company running a mixed light-duty fleet of pickups, vans and trailers. It replaced a spreadsheet that had been under-reporting its own numbers with one queue driven by live data from the vehicles.

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Case study · Parks & recreation

A park district site rebuilt around booking, reporting and RecTrac

A complete rebuild of a large Illinois park district's public website: a content system any staff member can edit visually, an hourly read-only copy of the district's live RecTrac program catalog, online booking for parties and facilities, tools for residents to report problems, and a staff portal running bookings, repairs and submissions behind it.

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Case study · Field services

A field app that works with no signal, connected straight to the CRM

An internal operations platform for a field-service company whose crews work with trained animals on properties that often have little to no cell signal: a mobile app for the field that works offline, and a web dashboard for the office, kept in step with the company's CRM.

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Case study · Logistics & transportation

A fleet management platform that knows where every vehicle is

A fleet operations app covering live vehicle tracking, maintenance scheduling, and driver assignment in one place.

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Case study · Package distribution

An ERP built around how a package distributor really operates

A custom ERP for a package distribution business, carrying orders, inventory, routing and billing in one system built around the way they work.

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Case study · Construction

A change that starts in the field and ends up on the owner's contract

A project management platform built from the general contractor's seat: a prime contract with an owner above, subcontracts with trades below, and every change passing between the two without being typed in again. Cost budget, change orders, owner billing, RFIs, submittals and subcontractor compliance in one place.

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Case study · Sales-driven SMB

A CRM that matches how the team really sells

A custom CRM built around the company's own sales process, instead of bending that process to fit a generic product.

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Case study · Staffing & recruiting

An ATS that keeps candidates moving

An applicant tracking system covering job postings, where every candidate stands, and interview coordination, built for the firm's own process.

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Common questions

Isn't a custom ERP overkill for a business our size?

A full NetSuite clone would be, yes. We build the parts of an ERP your operation actually uses and leave out the extra modules, the implementation consultants and the licensing that come with an enterprise suite. For a business that works in an unusual way, that often comes in cheaper than bending yourself around a packaged system.

How long does a platform build take?

Longer than a single tool. Six months or more is normal for a full ERP. But you won't be waiting six months to see anything. We deliver it in pieces, and your team is usually using the first part within a month or two.

Can you move our records over from the old system?

Yes, and it's planned into the build rather than rushed at the end. Customers, orders, history and everything in those spreadsheets come across. We run the old and new systems side by side for a while so nothing falls through the gap.

Tell us what's slowing your business down.

In a free one-hour call we work out what the system needs to do and which plan it fits. Within two business days you have a written plan and a monthly number. No drawn-out proposals, no pressure.

One monthly fee · Built, hosted & improving · You own the custom code